Coloring Outside the Lines

October 21, 2022

Coloring Outside the Lines

Tucker Build Office Graphics

Tucker Build is a commercial construction team, made up of design-build specialists. They know every project is unique, and that's why they break the mold again and again for their clients. Tucker Build’s expertise is in bespoke planning, managing, and building. Their process is defined by the specifics of each project and their job is to think of everything.

Widgets & Stone captured this sensibility when we created the Tucker Build identity, and we sought to expand upon it in the design of the graphics for their new office. Designed by architect Hugh Newell Jacobsen, the office embodied a clean, Modernist minimalism. Our team embraced that style and expanded on it in our approach to environmental graphics.

The office is decorated with standoff black and white photographs of Tucker Build’s work, accentuated with bright swatches of red and orange that break the edges and spill across the walls. The results are dynamic, yet with a bit of restraint that ties the space together, across hallways and rooms.

Creative Direction: Paul Rustand; Art Direction & Design: Mark Walter; Fabrication, Printing & Installation: Steven Eddy, PSS.

Going the Extra Mile

February 18, 2022

Going the Extra Mile

Reliance Partners Environmental Graphics

Reliance Partners helps provide trucking insurance for freight companies – whether they have just one truck or as many as a thousand. The company’s philosophy of going the extra mile for their customers is paying off in dividends and Reliance is growing. So much so that the company has moved into a much larger facility, building out a couple floors to make room for all their employees.

The architects and interior designers at Franklin Architects tapped us to create interior and environmental graphics to bring the Reliance brand to life in the new space. Working closely with COO Laura Ann Howell, our team created signs, window treatments, break room graphics, and “instagram-able scenes” throughout the office.

The end result goes the extra mile to reinforce the Reliance brand in the contemporary professional setting, while adding dynamic visuals to the decor.

Creative Direction: Paul Rustand; Design Direction: Liz Tapp; Design: Mark Walter.

Murals, Wall Art and Timelines

April 28, 2020

Murals, Wall Art and Timelines

Graphics for work surfaces and more

Our team has over 25 years of experience creating environmental and surface display graphics for all kinds of purposes – murals, event displays, way finding, infographics, art exhibits, and more.

Our approach captures the true spirit and identity of your project and manifests itself in a wide variety of styles. See our examples below.

Boomtown - AIA Tennessee’s annual convention with city decor and hotel signage and graphics

Grain Craft Core Values - banners, displays, painted murals and more to help communicate the company’s values in their factories and offices

Majestic Cinema Mural - mural concepts to decorate a downtown movie theater with something besides advertising

Warehouse Row - way finding signage for a a community retail concept

Taco Mamacita - display concepts for the restaurant wall

Neocon Displays - dimensional displays and installations for the world’s largest interior design convention

Widgets - timeline for a design company’s history

CFC - timeline for a soccer club

Mannington - installation design (partial) for a hallway timeline for a 100 year old carpet company

6x6 - a design exhibit utilizing all aspects of a small one room gallery

Inhabit

July 9, 2019

Inhabit

EF Contract Neocon Showroom 2019

EF Contract’s new products and showroom were inspired by the layers of the city.

“Driven by the people who call it home and visitors alike, the city never sleeps—its layers, new and old, molded by the institutions, the artists, and the innovators. We’re charmed by the city’s grit, that on second glance is beauty.
It’s the taste of a craft brew, the song of a guitar that echoes from a local stage, the peeling posters lining the walls of an alleyway. This is what inspired us to step back and realize—how it’s the collective people inhabiting each city, adding these elements day by day, that slowly build a city’s unique texture, layer upon layer.”

Collaborating with EF Contract’s Susan Curtis, Widgets & Stone designed a simple and striking showroom.

Creative Direction: Paul Rustand; Design Direction and Design: Liz Tapp, Mark Slawson; Writing: Jacob Biba; Photography: Grant Williams; Print production: Adams Litho; Installation and fabrication: Range Projects.

Everywhere a Sign

March 9, 2019

Everywhere a Sign

Various signage designs and styles

Since 1995 we have been making durable brand designs. Part of a lasting identity is that it can adapt easily to all kinds of media and materials.

We work with owners, architects, interior designers and fabricators to create optimal solutions for sign needs. We have designed ADA compliant way finding systems, monument signs, displays/lit signs, neon signs, informational and direction signs and decorative signs.

Click on images to see larger view. Photo descriptions:

green|spaces recycled laser cut CorTen steel

2. The Blue Plate’s neon and backlit EAT sign

3. St. John’s Meeting Place bright red and gold painted entry

4. 2 North Shore sign system

5. Imbibe dimensional sign

6. The Social adhesive wall graphic

7. Custom lettering neon sign at Mannington’s Atlanta showroom

8. Wraparound dimensional sign for St. John’s Restaurant

9. Hunter Museum of American Art sign system

10. Miller Park sign of bent and cut painted metal

Sandwiches on the Southside

August 17, 2018

Sandwiches on the Southside

Kenny’s Identity

Kenny Burnap (long time sous chef at St. John’s restaurant) has worked with Josh and Nancy Carter for many years. They teamed up to cross Market Street and open a new sandwich shop. Kenny combines his expertise in creating cured and artisan meats with fine dining flourishes to create delicious variations on sandwich classics.

Kenny’s Southside Sandwiches offers prime indoor and outdoor seating as well as online ordering in the heart of downtown Chattanooga. Starring Kenny’s house made meats and sides, the menu showcases the best of fresh, local ingredients from the area.

Widgets & Stone collaborated with Kenny and the Carters to create the identity design and necessary restaurant supplies. Widgets also helped to provide some design direction on the interiors and signage for the restaurant. Designer John Le created a series of custom illustrations for various applications.

Creative Direction: Paul Rustand; Design & Illustration: John Le.