Marathon of Merch

Gear for the Chattanooga Marathon

Widgets & Stone helped to design the visual identity of the Chattanooga Marathon in early 2016, its inaugural year. After a successful first race, the Chattanooga Sports Commission turned its eyes to the event in 2017 and asked the Widgets team to help design merchandise offerings.

Designer Virginia Brooks built on the visual styles established by the team to create branded clothing and gear for the second annual event.

Creative Direction: Paul Rustand; Merchandise Design: Virginia Brooks; Medal Design: Amy Harmon, Laura Michael; Photo of medals: John Rawlston.