BRAND

We work with select clients, helping craft brand designs to position for growth. By finding and articulating your promise, then bringing a full suite of design and brand strategy services to communicate it, we help build anticipation and trust in your audience. We reveal your values and personality, and a strong understanding of what customers expect from your brand.

 
 

INNOVATION DISTRICT

A unique identity design for Chattanooga's catalytic mix of start-up businesses, business incubators & accelerators, alongside innovation economy generators & amenities – all in our dense, walkable urban core.

Services provided: Creative Direction, Brand Direction, Graphic Design, Logo Development, Print Production. We paired with Range Projects for production of sign toppers.

 

CHATTANOOGA FOOTBALL CLUB

Comprehensive brand development for the best amateur soccer club in America – for every season since its founding in 2009.

Services provided: Graphic Design for Logo and Identity, Brand Development Strategy, Advertising & Promotion Campaigns, Writing, Collateral Design, Uniform Design, Poster & Ticket Design, Web Direction, Video Direction, Photo Styling and Merchandise Design. We paired with brand agency 26 Tools for Writing, Strategy, Communications and Creative Direction.

 

THE BLUE PLATE

Brand voice, messaging strategy and communications design for Chattanooga's metropolitan diner since it was opened in 2006. 

Services provided: Identity Development, Logo Design, Packaging Design, Environmental Design.

 

SOCKWELL

Brand communications refresh for amazingly stylish and comfortable lifestyle and graduated compression socks made in the US.

Services provided: Brand Development, Art Direction, Photo Styles, Web Design, Catalog Design, Advertising Design, Packaging, Point-of-Purchase Design. We paired with brand agency 26 Tools for Writing, Strategy, Communications and Creative Direction.

 

FORTE FITNESS

A complete rebrand of a premier one-on-one personal training studio.

Services provided:  Graphic Design for Logo and Identity, Brand Development, Brand Design Elements, Writing, Print Design, Sign System Design, Photo Direction, Web Design Direction. We paired with brand agency 26 Tools for Naming, Brand Communications Strategy, Writing, and Creative Direction.

 

CHATTANOOGA BREWING CO.

A wide-ranging brand renewal for the rebirth of a pre-Prohibition era brewing company – inspired by its original advertising and packaging.

Services provided: Creative Direction, Graphic Design, Packaging, Illustration, Typography, Writing: Jacob Biba , Photo: Lindsey Lowe.

 

HGTV · FOOD NETWORK · DIY NETWORK · TRAVEL CHANNEL

Designs for a world class developer of lifestyle content whose brands include HGTV, Food Network, DIY, Travel Channel, Great American Country and Cooking Channel.

Services provided: Design Direction, Writing, Print Design, Photo Styling/Treatments, Presentation Design, Ad Design, CSR Design, Identity Design. We paired with brand agency 26 Tools for Naming, Brand Communications Strategy, Writing, and Creative Direction.

 

MOON PIE®

Vintage inspired brand design for America’s favorite marshmallow treat, now celebrating 100 years.

Services provided: Identity Development, Logo Design, Packaging Design, New Product/Packaging Concepts.
Brand agency 26 Tools helped with Writing.