Clínica Médicos Identity

Caring for the health of underserved communities

Clínica Médicos provides bilingual medical services blending patient care, urgent care, and obstetrics with public health, community service, and education especially focusing on Chattanooga’s underserved Latino population.

Drawing inspiration from the vibrant colors seen in Central and South America, Widgets & Stone created an identity that is warm and welcoming as well as professional and capable. Other brand materials and a straightforward Squarespace web site present the clinic consistently and positively.

The Widgets & Stone team was honored to be a able to help Dr. Kelly Arnold in starting this important endeavor, will continue to support the clinic going forward.

Creative Direction: Paul Rustand; Design: Travis Hitchcock; Writing: Caleb Ludwick; Photography: David Andrews.