“The Working Man’s Lunch”
MoonPie® Tin Designs
MoonPies® have been a Chattanooga Bakery signature product for almost 100 years. When John Campbell and Tory Johnston thought of designing a custom MoonPie® tin that captured the history and nostalgia of the product, they knew that Widgets & Stone would be perfect for the project.
While the final tin design is still in process, the concepts that the team has developed along the way show the playful side of the MoonPie® brand and enduring quality of design styles from a different era.
Creative Direction: Paul Rustand; Design: Amy Trumbull Harmon, Travis Hitchcock, Ben Dicks.