market south — widgets & stone | Graphic Design and Branding Agency in Chattanooga, TN

A Family of Logos

Market South Eatery Logos

The Monen Family Restaurant Group opened a new food hall in Chattanooga, TN in 2019 with six different eatery concepts built around a brewery. Widgets & Stone was pleased to help with logos and identities for the food hall (Market South) and five of the concepts: Slow Rise (Roman-style pizza “al taglio”), Chow Main (Asian fusion), Grand Trunk Railroad (Indian), Eggman Bagelry and a rotating R&D Test Kitchen for a wide variety of cooks.

The Monen’s creativity shines through the great variety of their eateries, and our logo work helps to reflect that diversity. Each concept has its own personality and style.

Creative Direction: Paul Rustand; Design: Athene Ruiz, John Le, Mark Slawson, Travis Hitchcock.

All in the Family

Monen Family Restaurant Group’s family of web sites

The Monen Family Restaurant Group owns ten restaurants and one brewery. Having grown organically over the years, the company had many different web sites on many different web platforms. As they launched their newest endeavor, Market South, a “food hall” with four restaurants, a café and a brewery, they wanted to create separate web sites for each entity.

Widgets & Stone created a structure to unify all the sites while still allowing each brand to have its own look and feel. Having designed many of the identities as well, the Widgets team was able to quickly translate them to responsive web designs.

The results are a family of web sites that celebrate unity in diversity.

Creative Direction: Paul Rustand; Design Direction: Liz Tapp; Design & Development: Liz Tapp, Athene Ruiz, Mark Slawson, Travis Hitchcock, John Le; Photography: Dotson Commercial; Writing: Zach Plating.