Core Values
Communication tools for Grain Craft
Grain Craft has combined the personal service and dependability of three great flour millers into the nation’s largest independent flour milling company. Cereal Food Processors, Milner Milling and PFM united under the Grain Craft name, bringing together three respected companies with rich milling histories dating as far back as 1899.
Although their backgrounds and regions vary, each company shares core values about how to service your needs and how to conduct business the right way. Today, these core values form the very foundation of Grain Craft.
Since Grain Craft was just officially formed in 2014, the company has only recently started to develop a corporate culture to connect the three previously separate companies. Widgets & Stone worked with Grain Craft’s HR department create graphics to communicate these values to employees – through signs, murals, displays, wearables and online assets.
Creative Direction: Paul Rustand; Design: Travis Hitchcock.