Painted Ridge
Logo design and typography
Located just 10-minutes from downtown Chattanooga, Painted Ridge is Greentech’s newest pocket community of single-family homes. Residents will enjoy the short commute to downtown Chattanooga and quick access to shopping and restaurants.
Painted Ridge will have expertly designed community features, including; blue water ponds and water fountains, shared green spaces, walking trails, lamp-lit sidewalks, and more.
The developers were inspired by the beauty of US National Parks and drew inspiration from their names for the community. Widgets & Stone pulled from the visual vernacular of the National Parks signage and wayfinding to create the logo and identity.
Creative Direction: Paul Rustand; Design: Travis Hitchcock.